Omnicom Group is set to release its third-quarter results on Tuesday after the market closes. Here’s what you need to know:
Revenue
According to FactSet, the advertising holding company is expected to report $3.55 billion in revenue for the quarter, an increase from $3.44 billion in the same period last year.
Adjusted Earnings
FactSet estimates that Omnicom will post adjusted earnings of $1.85 per share, compared to $1.77 per share in the year-ago period.
What to Watch
Artificial Intelligence (AI)
It will be interesting to see Omnicom’s perspective on AI and its role within its operations. In the previous quarter, the company discussed its progress in implementing generative AI into Omni, its technology platform. They also mentioned using Adobe’s Firefly product to integrate Omni data into clients’ ecosystems for automated content creation.
Spending
Given the current inflation and increased interest rates, investors will be closely monitoring Omnicom’s results in a tighter spending environment. The company reported weaker-than-expected organic revenue in the second quarter, highlighting slower spending by technology marketers. This uncertainty raises questions about future spending with agencies.